In many parts of North America, where most readers of this blog reside, it’s been a nice, if not pretty hot, summer season. If you are outside of North America, it may not be the summer season, and I can’t vouch for your weather but know that everyone gets distractions and off-focus at some point in the year.
Here in the U.S, sales productivity is traditionally LOW because of kids being on vacation, prospective customers are on vacation, or they are “covering” for others on vacation. I typically figure that August is a low-productivity month, but it doesn’t have to be…. and yes, I do acknowledge that taking time off is a good thing.
What isn’t so good is that the time back in the office is often “low productivity” – because of the ramp up time being back from time-off, or time spent in the office planning your upcoming long weekend, or the attitude of mediocrity in figuring that for the next few weeks, not much is happening, so why knock yourself out? This happens even for entrepreneurs who could use more revenues on a consistent basis.
I wrote about this phenomenon in the local Eastside Business News on page 3. It is up to you to make this a great, productive time, or waste it away. My feeling is that you’re better off shutting down for a week, or a few days, than working “half-way”.
Neen James knows how to get things done. I love her post, Being Productive During the Summer – How to Continually Grow Your Business. Take a look here, but let me warn you, she has enough great ideas to fill the rest of the month.
Post in the comments section YOUR ideas for productivity. They’ll help others!