Yes, I know. We’re sweating to death and looking forward to weekends on the beach, but when you depend on your online store to make it big over the holiday season you have to get ready now. Just ratchet down the air conditioner and throw confetti in the air if you need to get in the mood.
Have you put together your plan yet for capitalizing on the holiday season traffic? If not, it’s high time you started. You can begin by reading the 2006 Online Retail Holiday Readiness Report from WebTrends. You’ll need to register to pick up your copy, but it will be well worth your time.
You’ll find out what leading retailers will be doing this season to maximize their results:
- How they are increasing the ROI of their marketing campaigns.
- What key trends and strategies they’ll focus on to maximize revenue.
- How they are building more profitable relationships with customers.