Whatever happened to print classified advertising? Well the short answer is that times changed and online classified sites like CraigsList overtook the print media. You can see the effect of this in the newspapers that are closing down all around us.
There are still print classified advertising situations that might make sense for your home based business, depending on the business. These would be niche magazines that are somehow related to your business. For example, if you’re in the home repair business, you would have a variety of home decor and home magazines to advertise in. In this type of advertising situation, you are reaching potential customers who are subscribing to the magazines. While even magazine subscriptions are dwindling somewhat, those that remain have some loyal subscribers who actually read the magazine.
Print classified advertising isn’t gone completely (yet). So try some niche print ads to boost your home based business.