By way of David Meerman Scott who writes the excellent Web Ink Now blog,
I learned about a free online tool that will let you know how tuned in
you are to your marketplace. Put another way, you can find out how
egocentric you are?
Based on an algorithm, after you submit the feed for your blog you
get a rating from 1 to 10 to let you know how much you talk about
yourself and your company vs. your clients, customers and prospects.
Put another way: are you talking about “me” and “we” or “you” and