If you’re like most small and midsized business owners, you spend a lot of time, energy and money just trying to bring in new business to stay afloat. It’s no longer enough to hire a cold caller and a sales person hoping for the best. Developing business means keeping your company’s name in front of your target audience on a consistent basis without breaking your budget. Continuous exposure is the key to keeping new business flowing in instead of out.
A new way to promote your business…
Nine-Twenty Promotions was founded by entrepreneur, Tony Wilkins, owner of TCS Inc and best selling author of Telemarketing Success for Small and Mid Sized Firms. This business development and PR firm offers small business owners the opportunity to increase their firm’s exposure to new prospects without breaking the bank. Design and customize your public relations/business development campaign to suit your needs and budget. Just choose the service options that fit both your need and your budget. Remember the more options you choose, the more opportunity you have to get your firms’ name in front of your targeted audience.
*Most services are based on a monthly fee.
E-mail Campaign- This campaign is one of the most popular and cost effective ways of reaching your target audience. Put simply, we take your list of potential customers and company info and e-mail basic info to those prospects. No prospect list? No problem, we work with you to create a list of prospects to e-mail. 300 names per month- $150.00
Small Business Advertising –With this service we do the searching for you to place your company info with the media publications fitting your budget and reaching your target audience. Plus you can receive an 800 word spread in Small Business News Monthly which is distributed to over 2500 small business owners per month via e-mail for just $595.00. Cost is hourly and based on finding the right media outlet for you. We give you up to 10 choices per month; you choose the print ad that’s right for you. The cost is $45.50 per hour with a 21 hour minimum $955.50. (Does not include the cost of the ad).With 800 word spread- add $595.00. Total cost for both is $1550.50
Press Release Development-Most small business owners are under the misconception that press releases are just for large corporations. But the truth is that any firm with information to offer to the public can and should have a press release. Nine-Twenty Promotions can write and post your press release at high traffic/high profile on-line websites. Some on-line sites charge a small fee for posting which is not included in fee. We write the release and give you up to 5 sites to choose from. You choose which site fits your needs and we post it for you. Cost: $595.00
Strategy and consulting sessions- You need a PR/Business Development Campaign but you’re not sure how to get started. Let Nine-Twenty Promotions help you create new ways to reach more prospects for very little money.
Cost $225.00 per hour minimum 5 hours. Estimated cost $1125.00
Direct Mail Campaign-Need a cost effective way of reaching your audience? Direct mail is still one of the best ways to reach new prospects. Nine-Twenty Promotions will take your company literature, stuff the envelopes, address them, add postage and mail them for you. Maximum 500 per month. Want to make your campaign even more cost effect? Try using postcards instead of a form letter. We have several resources that can help. Cost $45.50 per hour minimum 7 hours. $318.50. Cost does not include postage. No charge for labels and envelopes.
Workshop/Speaking engagements-Speaking engagements and workshops give you exposure in several ways. First, prospects are coming to hear you speak on your specific topic of expertise. This gives you a chance to sell to people who are most likely going to buy from you based on the useful info you deliver. Second, this option establishes you as an expert in your field allowing you to charge an attendance fee as well as a consulting fee; should they hire you afterwards. It’s also a great way of cross promoting other services and products. Because we have over 20 years of experience, teaching small business owners the art of promotion-we can help you develop a workshop or speech series to market your skills and services. Marketing your workshop or speaking engagement correctly is not only key to getting your audience to show up but makes pitching to sponsors easier and more marketable (and often comes with access to their database) Without the right concept to grab both, you’ll find that you have a workshop with no attendees. Nine-Twenty Promotions can help develop, pitch and book your engagement to give you maximum exposure for very little money. Hourly rate is $85.00 x 28 hours= $2380.00. We get you in front of a minimum of 3 speaking venues. (Cost does not include amenities-cost for room rental were applicable etc).
Newsletter Development-Newsletters are a great way of sharing your knowledge and expertise with your audience. Think of it as a speaking engagement but in written form. While we don’t share your expertise (you’re the expert after all) with your audience we can create, write and develop a newsletter to be distributed any way you choose. We work with you to create a newsletter to educate and promote your services. Consulting fee is $85.00 per hour minimum 28 hours=$2380.00
Website Creation- While we are not web designers, we do partner with a number of them to work with our clients to develop a website that gets results. We handle the management and consulting and you tell us what you want your site to do. Consulting fee is $85.00 per hour minimum 28 hours=$2380.00. Does not include designer’s fees which are based on a quote.
New Product/Service Launches- Everyone loves a party and a chance to network. Launches are a great way to let the public know about your new product or service in a festive setting. Let Nine-Twenty Promotions help you plan your next one with a minimum of fuss and cost. We do the legwork for you and manage every aspect to boot. Consulting fee is $45.50 per hour minimum 84 hours=$3822.00. (Done over 3 months)
Partnering Programs-Many small business owners fall short when it comes to working with larger more established firms to market both of their services. The trick to a great partnership is that it must be a win-win for both parties. Nine-Twenty Promotions takes your service/product and partners you with at least 3 new business contacts to bring both of you exposure, clients, referrals etc. Let us work on your behalf to bring in more business for you. What’s a profitable partnership worth to you? Consulting fee is $85.00 per hour minimum 28 hours=$2380.00.
Coupon Campaigns- While this isn’t the same as Valpak, there are some similarities. We design coupons for your firm that will then be distributed with other companies’ vial mail in specifically targeted areas. Thereby giving you maximum exposure by partnering you with diverse and non-competing professionals. Fee is $85.00 per hour minimum 28 hours=$2380.00. Coupon is based on 1000 names per month. (Design fee and postage not included and based on quote). Envelopes and labels are included as are stuffing of envelopes and addressing of labels.
Media Placement- Interviews are an important way of getting media exposure. While getting the media to cover your story may be a difficult task, it’s not impossible. Nine-Twenty Promotions has a vast array of industry specific media contacts in our database who are always looking for that next great story. Let us get your story to the media with interviews that can get you the exposure you’re looking for. Fee is $45.50 per hour minimum 84 hours=$3822.00(done over 3 months)
Cold Calling /Follow up Program-Cold calling is the last bastion of effective customer contact. With nearly 3 decades of cold calling experience under our belt we specialize in getting you to the decision maker who is looking to do business- now. Our program is different from others because we insist on using a proven technique of asking probing questions to qualify the prospect before we set the appointment. This system allows the prospect to buy from their own need- which makes for a better appointment (and sale) and not from a forced sales call. Following up on information which has been sent will likely increase your ROI on a direct mail/e-mail campaign dramatically. By installing a cold calling/follow up system to your business development campaign, you get maximum return on investment.
$45.50 per hour x 84 hours (done over 3 months) =$3822.00
Choose services that fit both your need and budget. Let Nine-Twenty Promotions create a campaign that works.