If you have an eBay business, you might be concerned about the recession. The current economic downturn is being fueled by many factors – most notably the housing lending problems along with the resultant foreclosure problem and fuel costs. Does this mean that people are going to stop buying? Not really. And furthermore, there is anecdotal evidence that eBay selling is continuing to go strong.
This is perhaps because people are still going to want buy some things – either out of necessity or a strong desire to justify a purchase. And where better to find that perfect bargain than on eBay?
If you’re a seller on eBay, now is the time to review your market. See what people are still buying and adjust your offerings accordingly. The way to determine this is to use a research tool such as Terapeak. Terapeak will give you a 30 day history of how products (via keywords you type in) have performed.
Now is not the time to risk stocking products that don’t sell. This performance reporting can be tremendously helpful in helping you minimize that risk. What I’m seeing based some research is that in general things in the lower price points are still going strong (lower price points being under $50). It’s easier for people to part with $20 or $30 than $400 for an expensive toy.
So take some time to review your eBay product offerings by using Terapeak or some other eBay research tool. Rather than fold up in fear of a recession, see what people are still buying and continue to grow your eBay business.