Twenty years ago, if you wanted to ruin a company, you’d send out a picture of the CEO in a compromising position. Today we send out forged letters from the Ministry of the Environment.
Ontario Tire Recovery LTD, in Hagersville, Ontario, was the victim of a false smear campaign. Several of their business partners received a very real looking fax from the Ministry of the Environment, claiming that Ontario Tire Recovery had been convicted and fined $7000 for environmental offenses. The Ministry has since confirmed that the information is completely untrue and they have contacted the RCMP to investigate.
Is this how we hurt people now? Is this going to be the next wave in headline news – Green Scandals?
This company didn’t do anything wrong, and it was a target. What about the companies who are hurting the environment? How long will they realistically be able to cover-up?
How far will it go? Will CEO’s be downed by drinking non, fair-trade coffee? Instead of illegal immigrant nannies, will investigations surround the carbon footprint? Could a gas guzzling Hummer, in the driveway, get you kicked out of office?
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