Who is the main person you want to get on the good side of when you’re competing for time with a C-Level executive? Yep, you guessed it. The administrative assistant.
That person is the key to getting at least one foot in the door. It pays for you to make them your ally and treat them with the respect they deserve.
On top of that, they know the ins and outs of the company and can be a wealth of information that can help you get to the right decision maker at the right time.
So remember the next time you approach a company seeking their business that the first person you need to get to know and treat with great respect is that all important administrative assistant — the super skilled and talented gatekeeper and entrance to business riches.
Have you successfully gotten through the administrative assistant at a key company? What techniques did you use? Leave me a comment.