Last time I posted about purchasing leads for your home based business. Basically it said that using purchasing leads for email marketing is difficult at best. So what do you do with them?
You save money by buying leads in large packages like 3,000 for example. The best value lead packages include phone numbers, so call them! You might be thinking uh oh, cold calling. But who has time to call 3,000 people? There’s a better way — it’s called Voice Broadcasting. Basically it works like this:
You load a lead list into a voice broadcasting system and record a 30 second message to be sent out. The system will take care of calling the 3000 numbers in the lead list and play out your message to them. This is an example of a short recorded message.
Hello, someone at this number filled out an survey online requesting more information on how they can generate a lucrative income from home without jeopardizing what you are doing. We have already shown thousands of people just like you the easy way to make cash. If you are serious and would love to generate an easy few hundred to a few thousand dollars a day using our revolutionary system to make loads of extra cash press 1 for more information or 2 to be removed.Pressing 1 rings to another number – one that you set up. It can either be set up to call you directly or go to another voice mail where a more detailed message is heard. With the longer detailed voice mail option, the caller can then leave you a message. This ensures you only get the people that are truly interested in your product or service. This has the ability to whittle down a large lead list of 3,000 to just 20 or 30 truly interested prospects. You might accomplish that by calling them all, but again, who has time? This is done automatically without your involvement. Your involvement really begins when it’s time to call the interested prospects that left their call back number.
Up until recently, this kind of technology has been out of reach of the typical home based business budget. But thanks to services like the Phone Broadcast Club, it’s now affordable for any business. Phone Broadcast Club (PBC) costs $125 to join and has a $25 per month service fee. Calls are 1.5 cents each for domestic calls and it has a filter for the Do Not Call (DNC) list.
So how much would a broadcast to 3,000 leads cost using the Phone Broadcast Club? Let’s do the math. Out of the 3,000 you could expect that about 30 to 40% would drop out due to their being on the DNC list. Let’s take the low end of that estimate and say of the 3,000 leads, your message only went out to 1800 (40% filtered out). You would only pay for the 1,800 connected calls so at 1.5 cents each, that would only be about $27! Say for instance you only got a 1% response (a low end estimate); that would yield you 18 qualified leads.
Interestingly enough, it’s easier to send out unsolicited messages via voice broadcast than it would be to use email provided you honor the DNC list (which the PBC system does for you). So this is a great way to use that huge lead list you purchased to promote your home based business. If you’re looking for a way to bring in more prospects for your home based business, try a lead list with voice broadcasting.