I just finished reading an otherwise very impressive business plan that at several points mixed up there and their and then and than. Specifically:
- These groups are important. There approval will be vital.
- Of course we will soon need a manager with much more experience then myself.
Those are exact quotes. I hope you see what’s wrong with them. And notice that although they are glaring errors, a spell checker doesn’t catch them. You can’t think your writing is perfect just because the spell checker does. It’s a computer program.
And then I also hope you don’t think they’re trivial, not worth mentioning. After all, if the plan is good, the ideas are good, why worry about spelling and grammar?
And the answer is that you worry about spelling and grammar for the same reason you worry about spinach on your teeth or grease stains on your clothing. Things like that ought to be trivial, perhaps, but they aren’t.
The plan I just read will do as well as it would otherwise, almost certainly. But why not give it that final run-through, catch those glaring errors, give the plan a break. Why have anybody pause because they just noticed one of these simple, easily avoidable errors.