Many small business owners and those working in business have good intentions. We do. We buy the cards – we print mailing labels… we may even put stamps on the envelopes – then get too bogged down to send appreciation to those clients, vendors, and prospective customers we wanted to.
It is NOT TOO LATE!
Here are two ideas to help you acknowledge those you’d like to:
1. Run to your local drug or grocery store and purchase a couple of packs of New Year’s Cards. Yes, I know, you didn’t send the other ones, but just put those away for next year. Buy a small amount – six or twelve and target them to those you’d really like to appreciate or acknowledge. Get them in the mail within one day of purchasing those cards. Then you’ll get it done.
(hint: hire a virtual assistant to do this if you really don’t have the time – it is so worth it. Also, mark in your Outlook for next October or early November to work on those holiday cards next year)
2. If you are on LinkedIn (more about that tomorrow) – you can send endorsements of others you know, which is a wonderful way to recognize those you admire, respect, and want to help. This is a great way to build alliance partners. A nice bonus is that when you send an endorsement of someone else,, that person gets the copy to review, accepts it, and then can write one easily for you at the same time. Just go to “my contacts” then notice that each entry has a button to clidk that says “recommend this person” at the top right of the page.
I’m convinced that someone won’t mind missing hearing from you by card if you are able to turn around and recommend them highly to the world. Be honest, and offer clear comments about what they have done best for you.