Dear PR Savvy readers! A brief note on how to do things right in both customer service and PR!
All together now – what does a good PR agent do? She is responsive and immediately gets back when queried and gets you in touch with your intended interviewee.
I was gathering research for a book author (I’m the “BackSeat Writer” in many cases) and I had to go through E and E Media to reach the interviewee. They did everything right. Immediately called me back, set up a phoner, and followed up after the phoner with an email to see if I needed anything else to help with the research on the book. This is stellar service!
Interestingly the company they represent Designhergals.com are the most responsive company on the customer service side that I’ve ever had the pleasure to talk to. From start to finish the company’s goal is to make sure that each and every customer gets what they need. Their web site design is open and user-friendly and dynamic.
I’m putting in a plug for this company now because it’s the holiday season and this company is doing amazing things. They also are good stewards and involved in a cause, which I’ve talked about on this blog before. It’s important that as a company you’re not only serving your customers but you’re also serving the greater good. It makes a big difference. Designhergals.com has a foundation called Gal to Gal Foundation . The Gal to Gal Foundation helps raise funds for the care and sustenance of women diagnosed with Stage IV Breast Cancer.
Part of why this company is doing so well is because they are dedicated to serving their customers and they are always streamlining their processes in order to make certain that their customers stay #1.
Today, think about how you can streamline your process to keep your customers #1 and to keep your PR machine rolling as well. It all works together for boosting your profile and if you’re like the Designhergals – it also makes a great contribution to the world at the same time!