If you are marketing your home based business online, where do you send people so that you can get their information? Capture pages (sometimes called ‘splash pages’) take care of this. These are web pages that contain some sort of marketing message along with a form for the visitor to put in their information.
You can put a lead capture form on your home business website or you can set up a separate lead capture page. The advantage to a stand-alone lead capture page is that it will make things easy for your visitor. There will only be two actions they can take: close the page or fill in the form. A good marketing message will compel the visitor to fill in his / her information.
You might think that setting up a lead capture page requires either a ton of money or loads of technical expertise. Would you believe it requires neither? There are sites that provide lead capture pages as a service. The three below are membership based and have lead capture template pages to use. You can take these templates and add your own message to them for instant capture pages.
Capture pages are an important part of any online marketing campaign whether it be Google Adwords or an email campaign. With a pay by the month service like the ones above, you can have lead capture pages to use for temporary testing purposes or on a permanent basis.