Chances are your employees would like for you to talk to them about the economic crisis and its impact on your company. So finds public relations firm Weber Shandwick.
The research shows that 71 percent of those surveyed felt that their company’s leadership should be communicating more about current economic problems, but 54 percent indicated they have not heard from company leaders concerning the impact of the economic crisis on their company. Even worse, 74 percent said they had heard colleagues and co-workers talking about this issue.
The survey revealed that 70 percent of employed Americans expect the economic situation will have a negative impact on the company for which they work. And, 26 percent believe their company will have to lay off employees while 62 percent said their company would have trouble meeting its goals.
Weber Shandwick recommends that management talk to employees about the economic crisis. Leaders who do so will enhance the company’s standing, consolidate their position of trust in challenging times and head off inaccurate rumors or fears.
Time for a meeting?