If you’re an author promoting your book or a professional looking to create more awareness about your products and services, you need media attention. Are you getting it? Can the media find you?
Suzanne Falter-Barns has a detailed post on her Painless Self Promotion blog, about a teleconference she attended with reporters from four major news publications. This was a conversation about how journalists are using blogs to get really niched opinions.
Suzanne has listed all the important points about how you can optimize your blog posts in a way that encourages journalists to contact you. She paid big bucks to attend this teleconference so if you’re looking for more ways to encourage the media to contact you about your expertise (you are using that strategy in marketing your business, right?), then her post on How to Blog So the Media Will Find You is a must read.