6Contact. www.xlibris.com for info on self publishing your work. A great way to make sure you get published is to do it yourself!!! The new trend in publishing these days is to self publish your work. The economic down turn of recent years has caused many large publishers to be very selective of the type of projects they produce.(It took me over a decade and many rejection letters before I decided to self publish)These days a new writer has to have a blockbuster on their hands in order to publishers and agents to even consider taking them on as clients. So what is an aspiring writer to do? One solution is to self publish your work through www.xlibris.com. Not only do they help you with the publication, editing, design and distribution of your book but they also help with registering your book thru the Library of Congress. They have different packages for virtually every type of book imaginable and most are very affordable. The also have special marketing and distribution services to help promote your work even more. Why is this important to promoting your business? Simple. A great way of getting the word out about your services is to share your knowledge and expertise thru the written word. I noticed almost immediately after I published Telemarketing Success for Small and Mid-sized Firms that their was (and still is) a market for not only my book and cold calling services but workshops as well. In addition, the book gave me an opportunity to send press releases and sell copies at different events. In fact it even led to my writing my column for allbusiness.com. Something I never would have had the chance to do had I not self published.
7Contact www.learningannex.com 415-788-5500 and let them know that you’d like to teach a class on your subject. This is a paying gig so it can be a money maker. It´s also a great way to get international exposure because your class is marketed by the Learning Annex thru their magazine and on line at their website. Anyone who is familiar with Learning Annex knows that anyone with $40.00 and 2 hours to kill can find out everything from finding a mate to becoming a writer. E-mail email@example.com for more details.
8.Contact www.comcast.com 415-863-8500 to lease air time for a commercial about your event. Usually at a nominal rate. Comcast is a great way to promote and advertise your business because they work specifically with smaller firms so your sure to get a better rate than regular advertising. The markets vary but they are very good about working with everyone.
9.www.Craigslist.org is still a great way to promote an event/service because it’s free. Also great for finding prospects. Most people know about CL but in case you don´t. Craigslist is one of the best ways to promote your business for free. Your ad stays posted for up to 7 days and you can post as many different ads as you like. Again all for free!!!
10. Contact local smaller newspapers to see if they can post ads or do a story on your event-Great publicity. And often the smaller newspapers will post at no charge. San Francisco is known for small local papers. One such paper is the Marina Times indicative to the Marina section of the city. If you´re willing to do a bit of research chances are there are local publications in your area who are looking for great stories on local events or firms most people aren´t familiar with.
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