This 9th tip in our series of marketing suggestions involved giving away something, in exchange for email addresses for your database, or even in exchange for bundled sales.
Tip #9: Run a contest from your blog, giving away something fun and coveted, like an iPod. While this may seem expensive, it is actually low-cost marketing, considering the number of new email addresses you will collect in your database.
Get creative, and involve others in brainstorming ideas. You can form joint-ventures to create win-win-win situations between yourself, others, and your readers.
One astute Internet marketer we know got people to donate substantial gifts (a time-share hotel in an exotic place) in exchange for purchasing his book in bundles of 25 or more. He sold bundles of up to 75 books at a time. Sure, these books will end up being re-sold on eBay, but he boosted his Amazon ranking to best seller levels.
Who do you know, and how creative can you get in offering bonuses or running contests to boost your book sales?