I have to reiterate how important it is for inventors and product developers to be flexible. Our journey is one that requires us to make twists and turns, to back pedal and sometimes, to follow a completely different route than the one we expected, intended, or planned to. And that’s okay.
I move quickly because I like to feel that I’m making progress. But sometimes because I react so quickly, I end up having to backtrack. Maybe I need to reposition my benefit statement. Maybe the clients I thought were perfect fits aren’t. Maybe after peeling back a few layers, I realize I haven’t done all the homework I need to. I slow down. I take a breath. And I redirect my efforts.
This isn’t hard to do if you haven’t made an enormous financial investment! That’s why I’m so wary of advising inventors to pay for an expensive patent or prototype. If you tie yourself to a product to early down the road, you’re essentially tying yourself to a sinking ship. Products CHANGE. They’re fluid. Spending ten thousand dollars you can never get back? That’s concrete.
Everyone has a concept of how they imagine their product reaching the marketplace. Don’t fear or fret if that concept needs to change. Embrace it as a step closer, not a step back. We’re constantly the recipients of new and different information we could not have possibly predicted. Our ability to factor this new information into our concept of our old path is what makes us successful.
Stephen Key is a successful award-winning inventor who has licensed
over 20 products in the past 25 years. Along with business partner
Andrew Krauss, Stephen runs inventRight,
a company dedicated to educating inventors about selling their ideas
and the skills needed to succeed. You can and listen to the weekly radio show on inventing. Get In The News, list your invention to have media outlets find you for news stories.