Child care is one of the most critical issues expectant career women and new mothers face in charting their careers paths. The problem is compounded even further for small businesses who risk the permanent loss of valuable employees.
The May issue of Fortune Small Business (currently posted on CNNMoney.com: http://money.cnn.com/magazines/fsb/fsb_archive/2006/05/01/8376224/index.htm) features one Austin-based company which tackled the problem with a radical solution"?¦
Writes Gay Gaddis in Bringing in Baby: "When four of my top employees told me in one six-week period that they were pregnant, I realized that their good news could spell disaster for my advertising agency, T3. We had fewer than 25 employees at the time, and the soon-to-be moms were our head of publicity, a media buyer, the manager of print production, and a senior account executive. Each had client and supplier relationships that were vital to our business"?¦A few months before they left for maternity leave, I invited them to bring their babies to work when they returned"?¦ The moms were so thrilled to be close to their babies that none ever dropped the ball when it came to work"?¦As we grew to become the $60-million-a-year company that we are today–we now have 150 employees who fill six historic homes in Austin and an office in New York City–additional moms and even dads brought their babies to work."
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