I found out an interesting piece of trivia the other day. The postage meter has been around for 100 years. Pretty amazing huh?
When you consider that technology has moved incredibly fast and some things that used to be so common, like the rotary dial phone and typewriter, are no longer around. What makes people continue to use the “same old thing” when other choices are available?
Maybe businesses stick with meters because that’s the way they’ve always done it. But that could be a mistake. As I’ve said plenty of times before, at least once a year you need to take a look at the way you are doing business to determine if there is a better, less costly way.
Seems to me it might be a bit expensive to maintain metering equipment when an alternative solution is right at everyone’s fingertips — on their PC. I heard from the folks at Stamps.com the other day about their solution. Here are some things their online solution does that a postage meter can’t do.
- Print address and postage in one step
- Print shipping labels
- Track all your postage expenses
- Import addresses from your PC Address book
- Print postage from Quickbooks? or Microsoft Word?
- Instantly compare postage rates and delivery times for all mail classes
- Make your mail look more professional
- Automated Certified Mail
- Automated Customs Forms
That’s a pretty long list! I don’t do a lot of mailing (barely ever use a stamp!), but if you spend a lot of money mailing items in your business, it may be worth your while to take a look at Stamps.com to see if changing over could help your bottom line.
They were kind enough to send me a sample package that I plan on test driving soon. Watch this space for further information.
Do you use a postage meter or Stamps.com? Would love to hear your thoughts.