By NEIL KING, JR.
“Peter Baranay, president of Abro Industries Inc., a small seller of glues, tapes and epoxies, stands before the company’s ‘Wall of Shame.’ It features dozens of faked Abroproducts intercepted overseas.
Displayed in the basement of the company’s headquarters here, most are straightforward copies with minor differences. Some swap the Abrotrademark for Ambro, Arbo or Abra. Others use the Abrobrand but for products Abrodoesn’t make. ‘This is all run-of-the-mill piracy,’ says Mr. Baranay. ‘But Hunan Magic has taken this to a different level.'”
– Wow! Talk about having to defend your brand! I feel for Mr. Baranay and hope he is successful in his quest to defend his brand. It helps that he is very successful in his business but it still must hurt to shell out so much money to lawyers. This shows one way that the global playing field is not level and is another reason that it is difficult for some American companies to compete fairly. -ed.