I am using Twitter Lists more often and with greater results. My lists and those that I follow save me time, but also allow me to connect more with people around a specific topic. This post is loaded with links.
Plenty has been written about creating a T list to organize your followers into whatever categories you want. Here’s the clutch part: What you want to do is study the marketplace, not just your followers or those you follow to create a killer Twitter List.
Way #1: Use the Advanced Twitter Search tool and find the experts around your keywords or topics or a range of other ways (see *operators* below).
Let me share an example: I want to find the people who are passionate about email marketing as I prep for participating in the Marketing Panel at InfusionCon next week in Scottsdale (BTW, Are you going? Drop me a note.). 1,300 have registered so far.
Way #2: Use Buzzom.com as they give you a keyword search option within a person’s bio. You then filter through these results and pick the profiles that you know are spot-on and talking about that topic.
Tamar Weinberg, social media consultant extraordinaire, author of New Community Rules (Amazon link, but not affiliate link), owner of the immensely popular Techipedia, explained to me how her list creation allows her to engage in new ways.
She shared, “My favorite list, though, is my “people who rock” list. [disc: i’m on it] I don’t follow a lot of people on Twitter (Chris Brogan recently nailed it when he said following does not equal engagement). I use this list to really “follow” people I don’t know (yet!), and I’ve been subsequently trying to engage with them on my secondary Twitter accounts.”
But Tamar’s comment begs the question: How do you engage with so many when your social media work is already devouring too much of your day? You keep building focused lists, that’s how.
Way #3: Use TweepML.org
The coolest thing about TweepML is you can follow each individual person on a list with one click. WARNING: You can hit Twitter follower limits with this method and get your account suspended. However, for small lists, I’ve found it to be okay. If you see that I’ve disappeared from the Twittersphere… Overall, this is one of my favorite ways to find the right people for my lists.
What I like most about these two list sites is that they give credit to the curator (the list creator). If you create a terrific list and people start to follow it, others will know it when they visit and decide to follow it via TweepML or Listorious. MrTweet does not appear to allow this credit, but perhaps it will in the future.