We will be talking about “must do’s” in selling on our weekly, no-strings-attached teleconference call that we do each Monday morning (for details, click here) . This gives readers a way to connect with others, and offers another dimension that a read-only style cannot do.
There reallly are a number of must do’s, and a lot of “don’ts” when it comes to selling B2B, or B2C, retail, or direct. But there are three that stand above the rest.
When you think of what is most important, what do you come up with?
As for don’ts, here is a starter list:
Don’t misrepresent yourself or your product/service
Don’t sell anything if you are not a believer in what it is that you are selling
Don’t expect instant success – otherwise everyone would be in sales
Don’t think that people can’t read your body language and interest level in what you’re doing
The 3 Must Do’s will be posted here after our call.