The case study method for research in small- and medium-sized firms.

The case study method is an effective tool for carrying out research into small- and medium-sized firms. The case study method enables the researcher to study a topic not as something static but as a dynamic process. It also allows researchers to study causality and decision-making processes, and avoids problems resulting from a small sample size, resistance to survey methods or cross-industry biases. Article further discusses the use of the case study method to study the export performance of small- and medium-sized firms.

THE CASE STUDY METHOD HAS BEEN AN essential form of researc