Tips for Successful Cold Calling | Company Activities & Management > Sales & Selling from AllBusiness.com
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Warm Up to the Dreaded Cold Call

Cold calling. Even the name is chilling, and you're not alone if you dread the process. In fact, many people consider cold calling the most intimidating aspect of the sales process.

Unfortunately, cold calling is a necessary part of selling; if you want to grow your business, you have to contact new prospects. Fortunately, the following tips will help you handle cold calls like a pro.

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