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Rapid speeds up time to market for new Israeli products. (simulation software)

By Morgenstern, Henry; Ostrovsky, Rachel
Publication: Israel Business Today
Date: Friday, July 1 1994

Emultek's Rapid simulation software is being used in new product development and design studios to help smaller companies develop new products. Rapid is a powerful but user-friendly multimedia software package that saves time in the creation of simulation prototypes. Emultek is opening facilities where their designers help customers use the software in 'editing suites,' so small companies can use Rapid without investing up to $8,5000 to buy it.

How can a company make a product without actually having manufactured it yet, and go out and sell it before it even exists? Simulation a

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