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Web Sites For Advisors.(Brief Article)

By Morrow, Edwin P.
Publication: Financial Planning
Date: Thursday, February 1 2001

The Internet is the fastest growing commercial and financial marketplace. Over 80% of all Internet users are turning to the Web for information on products and services. In 2000, an estimated 37 million American Web users made purchases totaling $18 billion. In just three years, according to Jupiter Research, this will exceed 54 million shoppers.

Many more electronic shoppers are not making an online purchase; they are gathering information. They are evaluating the qualifications of persons offering professional services-especially those of a financial nature. For exam