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WeeWorld Launches in the United States to Give Internet Users Personalized Online Identities...

BOSTON & LONDON -- WeeWorld, creator of the WeeMee, the world's first and most extensive multiplatform visual identity with more than 10 million WeeMees in more than 39 countries around the world, today announced the launch of WeeWorld (www.weeworld.com) in the United States. Today's launch

increases WeeWorld's global reach and provides users with a simple, new way to create, update and maintain a consistent, personalized visual identity throughout their entire online and mobile life.

"WeeWorld's approach to social networking, and use of WeeMees as a visual identity, reflects where the Internet is headed -- toward greater graphical richness and more immersive online environments and experiences," said Greg Sterling, founding principal, Sterling Market Intelligence.

My WeeMee and Me

Today's technology-immersive users have multiple opportunities for personal expression online, offline and on their mobile phones. WeeWorld enables users to create their own personalized identity that travels throughout their digital world, allowing them to make each destination and service more fun. WeeMees can be used everywhere from instant messaging, blogs, social networks, Voice Over IP calls, email signatures, forums and message boards to personalized caller ID alerts, wallpapers or picture messages on cell phones.

WeeWorld already boasts global partnerships with many of the world's biggest Internet and mobile organizations, such as MSN, Skype, Vodafone and Motorola. The company today announced an agreement with AOL to allow users of the AIM service, the largest instant messaging community in the United States to create a WeeMee to use within their AIM application. WeeMees will also be available for any AIM user in Canada and throughout the United Kingdom. As the friendly face of AIM(R), users will be able to enhance their instant message window with a unique animated environment, teeming with emotion and visual humor. Surprises are everywhere. As users chat, their WeeMees respond to key words, emoticons and Internet shorthand. WeeMees can be placed in fun and dynamic backgrounds such as Hollywood or a baseball or football stadium. Themed animations happen in every background, such as a user's WeeMee being picked up in a HumVee limo, or joining a cheerleading squad. The experience is available at http://aim.weeworld.com. Please see today's press release, "WeeWorld Teams Up With AOL to Enable AIM Users To Personalize Their Online Identity" to learn more about this partnership.

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