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Mustang Software Lands Contract With 3Com's Net Marketing Services Dept.

Publication: Software Industry Report
Date: Monday, March 22 1999

3Com Corp. has selected Mustang Software Inc.'s Internet Message Center (IMC) solution to manage customer e-mail transactions for its Internet Marketing Services department. Networking and connectivity firm 3Com is using IMC to improve customer service via e-mail at the 3Com corporate web site

(http://www.3com.com). "Since implementing IMC, we've been able to improve our average response time from about 48 hours down to 4 hours," says Valeri Young, Webmaster Program Manager for 3Com's Internet Marketing Services department.

Young says major factors that influenced 3Com's decision to implement IMC include e-mail tracking, extensive historical reporting, and real-time monitoring capabilities. "IMC gives us the tools we need to efficiently manage the e-mail workflow. The reporting and real-time monitoring give us an easy way to measure our e-mail customer service levels and allows us to quickly react to changing conditions."

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