Small Business Resources, Business Advice and Forms from AllBusiness.com

Box UK unveils clickdensity usability analysis tool.

INTERNET BUSINESS NEWS-(C)1995-2006 M2 COMMUNICATIONS LTD

The clickdensity usability analysis tool has been unveiled by Box UK, a web development company based in the UK, enabling users to gain a visual insight into the behaviour of website visitors.

According to Box UK, the

tool is accessible and user-friendly, simple to set-up and install and records the position of every click made by visitors on a webpage. Data can be displayed in various ways including the use of 'heatmaps', which provide a 'virtual thermal image' of the density of clicks on a page section.

The clickdensity tool offers full visitor behaviour analysis, enabling website owners to see where visitors are clicking, identify 'non-links' and measure link popularity. It also enables them to identify usability issues including determining where visitors are clicking that they should not be.

Box UK provides a user guide and technical support for clickdensity and plans to release new features and upgrades on a regular basis. The tool is available for a free 30 day trial from http://www.clickdensity.com/SignUp.aspx.

((Comments on this story may be sent to info@m2.com))

In addition, make sure to read these articles: