Small Business Resources, Business Advice and Forms from AllBusiness.com

Domain Name Security for Your Small Business

3. Trademark your domain. If you do get hijacked and your domain name is trademarked, you will have a much easier time proving your case. Trademarking can cost anywhere from $300

to $3000. If you have an attorney handle the trademarking of your domain, the costs are higher than if you file the paperwork yourself. Learn more about Trademarking Your Domain.

4. Set up alternative communications. In the event of a hijacking, your email accounts will not function or may be compromised. If you use your email address for sensitive company information or for customer contact, establish a secondary email address that is not reliant on your domain name. This will ensure that you are not completely cut off during a hijacking.

No one likes to imagine this kind of problem attacking their business, and many companies mistakenly think they are too small to be a target of a domain name hijacker. However, it is much easier to take these steps to ensure that you are prepared, no matter what may happen.

Internet Marketing: The Value of Pay Per Click Advertising
Interview with Lee Odden, AllBusiness.com's Internet marketing advisor.