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Business Exchange

Plan expands services to global clients

By:Anonymous
Publication: KM World
Date:Jul/Aug 2006 2006

A large, international law firm has expanded its use of customer relationship management (CRM) software to include a global license of 4,000 users.

The law firm, Clifford Chance (cliffordchance.com), initially implemented InterAction from LexisNexis Interface Software (interfacesoftware.com) to track and manage relationship intelligence and other information important to meeting its strategic business development goals. The success of that 1999 implementation led the firm to invest in the current global InterAction initiative.

"We've realized that one of the greatest services that Clifford Chance can bring to its clients is the strength and depth of its global network of legal experts," says Charles Doyle, global head of business development at Clifford Chance. "As such, we have invested in InterAction, which is capable of supporting our global client service initiatives."

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