New Portable Ashtray Helps Motorists Keep Their ButtsIn The Car. | Business News and Press Releases from AllBusiness.com
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Help Solve Nations No. 1 Litter Problem

DESTIN, Fla.--(BUSINESS WIRE)--Oct. 8, 1998--It happens everyday - a motorist cruising along in heavy traffic opens his window and flicks his lit butt onto the roadside.

Although this simple act of thoughtlessness might appear to be harmless, the consequences to our environment are threatening.

Entrepreneur Carol Luedecke, of Florida-based CSL Inc. Environmental Products, has come up with a practical and safe alternative to flicked cigarette and cigar remains. The Smoker's Sidekick(TM) is a portable ashtray that fits conveniently into a standard car beverage holder and can clip easily to a belt or bag. "Smokers can take the unit along in the car, on the boat, to the beach, or golf course, it goes anywhere they go", says Luedecke, the company's President. (Suggested retail $19.95. Call 800-622-6069 or see http://www.cslincenviro.com)

Tossed cigarette butts rank No.1 as America's biggest litter problem with over 470 billion filter cigarettes being consumed per year and each filter having an afterlife of 5-7 years. Even if only a small percentage of those fiberglass filters end up littering the landscape, the effects of smokers' thoughtlessness can be enormous.

"The antismoking sentiment has cleansed our environment of ashtrays but not the smokers", says Luedecke, who is a non-smoker. "Many new model cars no longer come equipped with ashtrays and most current car ashtrays are not very accessible or easy to clean. Smokers find themselves flicking their butt out the window for lack of a convenient alternative."

In addition to offering a convenient and responsible alternative to littering, the Smoker's Sidekick(TM) provides more safety assurance. Carelessly tossed butts can fly back into the car igniting upholstery or clothing and each year lit butt remains account for countless grass and forest fires.

The Smoker's Sidekick(TM)provides a hassle free option for butt disposal. The smoker simply drops his lit remains into the unit and closes the hinged dome. The lack of oxygen extinguishes the butt quickly. The container has a funneled cup insert that helps eliminate lingering smoke residue. The Sidekick(TM) can also be used as a discreet and sanitary disposal option for smokeless tobacco users.

The unit requires minimal maintenance. To empty the Smoker's Sidekick(TM), simply unsnap the top and dispose of butts properly. The streamlined unit is made of flame resistant engineering grade resin, has a holder for cigars and cigarettes and will hold over three packs of cigarette butts.

SOURCE: DigitalWork http://www.digitalwork.com

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