GRB Entertainment, a Los Angeles reality programming producer, is marketing a package that will enable domestic and international broadcasters to customize programs for individual markets.
The Impact TV package includes hundreds of five- to seven-minute segments dealing
with such varied topics as natural history, science and technology, disasters and survival stories, Hollywood magic, extreme action and cultures and customs.
Broadcasters can choose from one or all of these strands, and GRB will provide the segments, which have been produced using little or no English but will come with scripts. By inserting local hosts and talent as well as locally produced segments or wraparounds, broadcasters can virtually create their own shows or series, a GRB spokesman said.
Broadcasters can title the segments individually, contributing to the programs' localization.
When broadcasters do not provide their own hosts, GRB will serve as producer and provide them with complete show packages built from the segments.