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Celeb Endorsements Abound
Mercury artist Julie Roberts has been selected as the face and voice of "Good Morning America's" new advertising campaign. The "Good To Go" campaign for the ABC-TV show kicks off Jan. 27. In addition to voicing the theme song, Roberts will be featured in on-air promos with "GMA" anchors and correspondents
including Diane Sawyer and Charles Gibson. The promos will run on ABC as well as various cable networks. There will also be print advertisement and movie theater promos running in New York and Los Angeles throughout February.
In other endorsement news, Tim McGraw recently shot a TV commercial in Los Angeles with duet partner Nelly for McGraw's longtime tour sponsor, Bud Light. Naomi Judd has signed on to endorse Post Healthy Classics cereals and the three-step weight loss program the cereal manufacturer is promoting. Also, Terri Clark has partnered with a group of regional Dodge dealers and will star in a year-long run of TV, radio and print advertisements for the "Better In A Dodge" campaign. It will run in seven states: Arkansas, Louisiana, Mississippi, New Mexico, Oklahoma, Texas and Western Tennessee.
In other endorsement news, Tim McGraw recently shot a TV commercial in Los Angeles with duet partner Nelly for McGraw's longtime tour sponsor, Bud Light. Naomi Judd has signed on to endorse Post Healthy Classics cereals and the three-step weight loss program the cereal manufacturer is promoting. Also, Terri Clark has partnered with a group of regional Dodge dealers and will star in a year-long run of TV, radio and print advertisements for the "Better In A Dodge" campaign. It will run in seven states: Arkansas, Louisiana, Mississippi, New Mexico, Oklahoma, Texas and Western Tennessee.
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