Mobestar and Bone Fish Ltd (White Label Dating) Join Forces.

Partnership Provides 12,000 Dating Sites with the Opportunity to Go Mobile

LONDON -- Mobestar, the specialist provider of mobile community applications (LSE:MOBS) (GER:M6V) today announced a partnership with Bone Fish Ltd (http://www.bone-fish.com), the fastest growing co-operative of

Bone Fish will now incorporate Mobestar's mDate solution into its portfolio of dating services. mDate replicates the look and feel of traditional web based dating services on the mobile phone platform, providing fully integrated access to user profiles and delivering text and picture messaging services. The platform is further enhanced with the addition of location based services (LBS) which allow users to 'see' who is on line locally, and provide site owners with the ability to target advertising on a geographic basis.

Launched in 2001, Bone Fish delivers bespoke, co-branded and 'white label' online dating solutions to 12,000 client sites. Bone Fish systems help existing or new dating-sites gain access to a large data-base of over 2m members in the UK alone, improve the quality and flexibility of their website and provide back office services, such as administration, registration, payment, management and reporting.

Commenting on the agreement Peter Richards, Mobestar CEO said, "The partnership opens the door to huge range of opportunities. We're working with Bone Fish to deliver a next generation, fully mobile interface to dating sites around the world that dramatically extends the possibilities for user services and provides a new opportunity for revenue generation."

Mike Fitzgerald, CEO of Bone Fish added, "Mobestar's mDate solution provides us with a 'turn key' solution to mobilising our wholly owned and client dating sites that can be implemented in a matter of weeks. It perfectly complements the solutions we currently offer, extends the relationship with the end user and satisfies the increasing demand for anytime, anywhere access in the dating market."

Mobestar's mDate solution includes a suite of specialist applications that replicate the core functionality of online dating services. mDate incorporates LBS functionality as a standard feature and the solutions delivered can be further enhanced through the incorporation of anonymous voice and video calling.