mediaFORGE Expands Services with Personalized Interactive Search Capabilities.

Acquisition of Technology from Auction Trust Network Creates New Opportunities for Clients, End Users

SALT LAKE CITY -- mediaFORGE, a leading provider of online, viral marketing solutions, announced today the expansion of its product offerings by acquiring innovative search technology from Auction Trust Network (ATN). ATN's technology enables mediaFORGE clients to establish a direct relationship with their consumers by providing real-time search results and promotions - even when browsing

"With this new tool, we give our customers the ability to forge a direct connection with their online customer," said Tony Zito, president of mediaFORGE. "This gives users and our clients a whole new level of control over the Web browsing experience. Users get to dictate what they feel is valuable, relevant content and clients get to provide that content to users they know are specifically looking for it."

ATN's technology, originally developed to work with eBay, lets users download the toolbar from a provider. When they search a relevant term or visit a page, any news, messaging or specific products relevant to the provider will appear in a Left Pane browser within the user's current window.

"This technology is another way for clients to push content to self-identified, relevant consumers," Zito said "It is a tool our clients can use to create loyalty programs and actively target users who are interested in what they have to offer."

"mediaFORGE is a premier company in digital, interactive marketing solutions and will create a perfect environment to leverage the innovative search technology that makes ATN such a powerful technology," said Ben Hodson, technical consultant for mediaFORGE and former CTO of ATN.

ABOUT mediaFORGE

mediaFORGE is well positioned at the forefront of growth in online marketing opportunities for major corporations, political campaigns and non-profit organizations. It serves the burgeoning market for viral, online marketing and sales tools with unique technology solutions that help organizations monetize Web 2.0 technologies, user-generated media and media-rich messaging. More information is available at www.mediaFORGE.com.