Camping World to Back Marcos Ambrose In Nextel Cup Debut.

BOWLING GREEN, Ky. -- Camping World, America's largest retailer of RV and outdoor supplies, accessories and recreational vehicle sales today announced that it will be the primary sponsor of the #77 Ford Fusion driven by BUSCH Series regular Marcos Ambrose of Australia in this weekend's Nextel Cup

Ambrose will drive a Ford Fusion owned and prepared by Robbie Gordon Motorsports. He and Gordon tangled in the late laps of last weekend's BUSCH race in Montreal causing a series of events which led to one of the most unusual finishes in NASCAR history.

"Camping World and its 4000 employees were very disappointed with the turn of events during the inaugural NASCAR event in Montreal last weekend," said Camping World Chairman and CEO Marcus Lemonis. "We share the same professional and personal values as NASCAR and are grateful for the opportunity to participate in a sport where sportsmanship is never compromised."

Lemonis continued, "Robbie approached us with the idea of entering a Nextel Cup car for Marcos and it felt right from the beginning. We admire Robbie's sincere desire to give Marcos another chance at victory and are pleased to be able to support the opportunity with our sponsorship."

Camping World's sponsorship of the #77 Nextel Cup car is contingent on the approval of Gordon's entry by NASCAR.

About Camping World /FreedomRoads

Founded in 1966, Camping World Inc., is America's largest direct marketer and specialty retailer of RV and outdoor camping accessories, services and RV sales. Over 8,000 quality products are available through nationwide SuperCenters, a well-established catalog call center and an award-winning Web site. The company has grown from a single store in Bowling Green, KY to more than 75 SuperCenters with more than 500 service bays, in 25 states and plans to reach the 100 mark by 2008. Select stores also retail a wide range of RV's through its Camping World RV Sales Brand. Product offerings will feature top manufacturers as well as private label vehicles.

Camping World also provides expanded products and services to enhance and protect the RV lifestyle including: the President's Club customer loyalty program; in-store Resource and Performance Centers featuring RV and Car Insurance and Roadside Assistance Service; Camping World RV Institute technical certification/training program; Goodwill Ambassador program; and the new campground discount program, Camp Club USA.