EA Announces The Sims Pet Stories Hits Store Shelves Today.

Video Game Product Line Delivers Entertaining Story-Driven Experiences Tailored Especially for Casual Laptop Play

REDWOOD CITY, Calif. -- Electronic Arts Inc. (NASDAQ:ERTS) announced today that The Sims[TM] Pet Stories for the PC has arrived on retail shelves. Featuring engaging characters

and easy-to-play storylines that are sure to entertain both new and experienced players, The Sims Pet Stories is the latest game from The Sims Stories, a series of casual laptop games from EA's The Sims franchise. The Sims Stories line allows fans to get creative and stay connected by keeping in touch with friends by using IM and email - even playing the game in its own window!

Based on The Sims 2 Pets, which has sold more than 5 million units worldwide, The Sims Pet Stories is the second release in The Sims Stories product line. Featuring an easy-to-play, directed Story Mode, fans can play two uniquely different stories that follow the lives of Alice and Stephen, two exciting characters who learn, for better or worse, that pets truly have personalities of their own!

A comedic plot centered on engaging characters guides players through twelve chapters of each story. Players can take their Sims through unique and entertaining storylines filled with humor, mischief and heroic twists. Play Alice, who is about to have her home re-possessed by the rich and ruthless land owner, Diane DeBore. Will her dog, Sam, come through and win not only the local Dog Show, but also the cash prize that will save their home? Consider the alternative, how will Stephen, the highly-predictable executive chef, react when his bachelor life is turned upside down by his cousin's spoiled cat, Diva? Players can discover these answers and more, or enjoy classic open-ended Sims gameplay.

"The Sims Pet Stories is a wonderful way to enjoy a good long fiction over the summer," said Rod Humble, Vice President Head of Studio for The Sims Division. "What makes The Sims Pet Stories so enjoyable is that it also comes with the full Sims experience as well, so you can enjoy the deep plot of the original game and then play the characters lives afterwards, go off on your own path at any time or simply make up your own Sims and live a life in the game. The game is also tailored to run well on laptops so it makes the ideal beach or vacation experience!"

An entertainment phenomenon, The Sims games have been translated into 22 languages and sold more than 90M games around the world - that's more than enough to give a game to every single person in the UK or two to every man, woman and child in Canada! The Sims popularity is due, in part, to The Sims appeal outside the traditional gaming audience; more than half of The Sims players are female.