Major Charities Use Social News Networking Platform as Way to Further Their Cause
BRANCHBURG, N.J. -- Congoo[TM], a free premium information network, today announced the use of their News Circles[TM], customizable subject-focused news portals, by major charities including the American
"We're excited about partnering with Congoo because it allows us to use their technology to keep our audience engaged and up-to-date on the issues that are most important to us," said Mark Warford, director of communications for Greenpeace.
"Congoo's News Circles allows us to present a broad array of cancer news from various sources to our audience," said Chuck Westbrook, strategic director of content for the American Cancer Society. "At the same time, the Congoo network allows us to extend the reach of our messages."
"We are very honored to be working with these charities," said Rafael Cosentino, vice president of business development at Congoo. "Our new-generation clustering technology is a powerful vehicle for carrying ideas. We're seeing more and more charities add News Circles to their website as a free and effective way to further their message and awareness about their causes."
Congoo's News Circles is the first Web Platform where users can easily select from hundreds of news categories to build and share custom news portals. The service includes tools for blogging and sharing thoughts with a specific group of users in a public or private forum - all in a matter of minutes and at no charge. News Circles provides content updated every 15 minutes from more than 25,000 free news sources, and offers limited free access to subscription content from more than 300 premium outlets. News Circles also comes complete with viral marketing elements where users can forward relevant news to friends, thus creating a network effect that multiplies the number of individuals driven to the charity's Web site.
American Cancer Society News Circle at: http://www.congoo.com/cancer
Greenpeace News Circle at: http://www.congoo.com/greenpeace
About Congoo
Congoo's mission is to help information seekers find and access the Web's most valuable information. Using patented technology and in collaboration with the world's most respected publishers, the Congoo Service creates a free bridge that spans the divide between premium subscription services and the mass of information available on the free Web. Congoo's technology unlocks hundreds of subscription content sources without having a paid subscription allowing users to sample a variety of otherwise subscription-only content. The free Congoo service delivers content to users in the form of Search, News, and email via industry briefings and news alerts. Congoo was recently awarded PC World's The Best Products of 2007.