Launches New Corporate Website and Company Logo Capturing Alvanon's Global Leadership in Revolutionizing Full-Service Solutions for Fit

NEW YORK -- Alvanon, the global size and fit expert, today announced it is expanding its business by offering a holistic range of solutions, including strategic consulting as well as practical tools and services. Additionally, the company unveiled a new corporate identity and website (http://www.alvanon.com).

"Fit impacts every part of the apparel lifecycle, from design to manufacturing, to the shop floor," said Janice Wang, Chief Executive Officer, Alvanon. "Our expanded offerings provide a comprehensive approach to solving the misperceptions in fit by facilitating every stage of the process, increasing internal and external efficiency and decreasing overall time to market."

Alvanon is now comprised of two divisions: AlvaProducts, its products and services arm, which encompasses AlvaSpec, AlvaScan, AlvaForm, AlvaBlock, AlvaPhoto and AlvaTraining; and Alvanon Consulting Group, a new division devoted to providing C-level expertise and strategic business solutions.

As the fit authority, Alvanon's integrated fit solutions leverage and combine the world's largest database of body scan research with real world industry experience and innovative proprietary technology. Founded in 2001, Alvanon has evolved into a global leader in the industry, offering strategic and practical solutions to solving issues with fit among top retailers, brands, catalogers, sourcing offices and apparel manufacturers around the world.

Alvanon offers a unique 360-degree solution, leveraging technology and innovation to assist its clients in the following areas:

* Define target market's fit criteria

* Create a fit standard for the supply chain

* Implement the standard efficiently and effectively

"Since its inception, Alvanon has been devoted to assisting the apparel industry's product development process by leveraging its proprietary technology, scientific understanding and expertise of size and fit," said Jason Wang, Managing Director, Alvanon. "With our new business model we are taking our offering a step further to better facilitate and lead our clients in seamlessly transforming their supply chain. Our fully-integrated approach is designed to increase apparel sales through customer satisfaction and lower markdowns and returns."

Alvanon will be at Booth #1215 at the Spesa Expo in Miami Beach. Please join us for a private event on Tuesday, May 8, in room A108 from 5:00 to 7:00 p.m. ET.

About Alvanon

Alvanon is the global leader in providing full service, integrated fit solutions for the apparel industry. The company's holistic approach to the issues of fit and sizing encompasses both strategic consulting as well as practical tools. Alvanon's integrated fit platform is a unique industry solution that leverages and combines the world's largest database of body scan research with real world industry experience and innovative proprietary technology. Dr. Kenneth Wang founded Alvanon in 2001 to address the prevalent fit related misconceptions and developed a solution that would revolutionize the way the industry perceived the concept of fit. Alvanon's suite of products and services integrate seamlessly with every stage of the production process, helping to increase internal and external process efficiency and decrease overall time to market. For more information, please visit www.alvanon.com.