'NY Times' to Publish Holiday Themed Style Magazine
The New York Times Magazine will introduce a holiday-themed addition to its T: Style magazines on Dec. 4.
The first issue of T: Holiday, which will feature a profile of Scarlett Johansson by Lynn Hirschberg on its cover, will circulate nationally inside the Sunday New
York Times. Original content in the annual magazine will including gift guides and pieces by Times staff writers and guest contributors.
"For our advertisers, this is a wonderful and new opportunity to reach consumers with discerning tastes during the important December shopping season," Times senior vice president of advertising, Jyll Holzman, said in a statement. The magazine is expected to have 106 total advertising pages.
Saks Fifth Avenue's New York flagship store will help promote T: Holiday by incorporating the magazine into its holiday window display, to be unveiled on Nov. 21, when the store also will distribute free copies to customers.
The first issue of T: Holiday, which will feature a profile of Scarlett Johansson by Lynn Hirschberg on its cover, will circulate nationally inside the Sunday New
"For our advertisers, this is a wonderful and new opportunity to reach consumers with discerning tastes during the important December shopping season," Times senior vice president of advertising, Jyll Holzman, said in a statement. The magazine is expected to have 106 total advertising pages.
Saks Fifth Avenue's New York flagship store will help promote T: Holiday by incorporating the magazine into its holiday window display, to be unveiled on Nov. 21, when the store also will distribute free copies to customers.
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