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mirrormirror_224Selling via Customer Testimonials
Social media tools available now are creating tremendous transparency, and as social media gains acceptance youll find more of your customers are leaning on referrals from friends. One of the latest trends to enhance capability is the use of video testimonials, particularly by technology companies.
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Survivors: Still Selling

glenn ross_80
Managers should definitely be there to support the front line. But a better way for managers to stay in touch with customers ... Read More
kevin stirtz_80
Logically we know when customers complain, they're giving us useful information. But emotionally we don't like to hear it. Especially since some ... Read More

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How to Turn Your Business Dream into a Successful Reality

Napa Valley business owners tell Sumer Morenz of D&B Digital TV how they turned passion into bottom-line success.