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Selling via Customer Testimonials Social media tools available now are creating tremendous transparency, and as social media gains acceptance, you'll find more of your customers are leaning on referrals from friends. More companies are moving toward video testimonials to enhance their credibility. Read More
Selling in a Weak Economy Although originally published over a year ago, these five "musts" for success in a weak economy in this article (updated for today's economic reality) are still very much needed today.
Take it from Victor Antonio -- Just because someone tells you you'd be good at something, it doesn't make it so.
Don't Let 'Em Pump Your Ego
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