NetGrocer Hails FreeRide for its Online LoyaltyProgram; FreeRide Members Earn Points Towards...

NEW YORK--(BUSINESS WIRE)--Oct. 4, 1999--

FreeRide Media, (www.freeride.com), the premier online marketing and loyalty company, today announced an exclusive online partnership with NetGrocer (www.netgrocer.com), the nation's leading online grocery supercenter. Under this agreement, FreeRide

will work with NetGrocer in the company's efforts to attract and retain customers through the FreeRide loyalty and marketing program. Now, consumers have an even greater opportunity to earn rewards towards relevant, every-day items including groceries, when spending their hard-earned money online.

"With millions of shoppig at NetGrocer."

Jupiter Communications predicts that less than 10 percent of e-commerce revenue will cany online shoppers will opt for the convenienceeb sites to choose from, it is increasingly difportunity to earn points towards relevant items offer a particular product on special sales during a particular time period and may offer special points onustomers for purchasing specific items rather thworks best at creating repeat customers.

red behavior, and measuring results. FreeRide's loyalty and incentive program allows its members to quickly earn and spend points at over 1300 online and offline sponsorationwide without charging membership fees. Net Jersey.