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'Hispanic Martha Stewart' to Get Own Clothing Collection at Sears.

By Daniel Shoer-Roth, The Miami Herald Knight Ridder/Tribune Business News

Jul. 25--Lucy Pereda, the Hispanic Martha Stewart, will soon have her own clothing collection at Sears, the latest in a series of brands named for Hispanic stars.

Pereda, hostess of the program En casa de Lucy (At Lucy's home), will become the pitchwoman for the first Latin brand in the largest department-store chain in the country. Sears will launch the clothing in mid-September in 227 stores.

In her first interview about her collection, Pereda, who lives in South M

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