MANY STILL PREFER SUPERMARKETS.(Brief Article)

Better selections and more knowledgeable help are two of the widely cited advantages that supermarkets have over mass stores. This is an interesting finding because it suggests a major opportunity for supermarkets to maintain their edge - and a major opportunity for mass stores to keep moving in on supermarkets that don't maintain their assortment and knowledge edge.

* "A new Super Wal-Mart just opened in our area and I shopped there before the announced grand opening - so shelves were full but there were no big crowds. I only shopped the grocery side of the store, whi