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HitClips Micro Music System Offers Last-minute Hip Easter Basket Ideas; Hasbro Inc.'s Tiger...

Business Editors, Entertainment Writers

VERNON HILLS, Ill.--(BUSINESS WIRE)--March 27, 2002

What do Britney Spears, `N Sync and Backstreet Boys have in common? Each are featured on a HitClips(R) Micro Music Chip, which are the perfect Easter basket gift or the ideal travel toy.

HitClips(R) Micro Music System is the ultimate in cool for kids with more than 18 million sold. Tiger's HitClips(R) Micro Music System is a compact, portable and affordable music source for kids on-the-go. The whole line retails for only $3.99-$17.99.

Hasbro Inc's (NYSE:HAS) Tiger Electronics has changed the way kids collect and listen to their favorite artists, such as: Britney Spears, `N Sync, Destiny's Child, Aaron Carter, Pink, Usher and more. These postage-stamp sized chips include a special 60-second music mix of many of today's top songs. The chips are played on a number of innovative micro players.

HitClips(R) are ideal for spring break travel and with summer vacation around the corner, HitClips(R) are great for the beach, camp, road trips or just hanging out with friends, allowing kids to enjoy their favorite artists anytime and anywhere.

"HitClips(R) are a great value for kids," says Warren Kornblum, Chief Marketing Officer for Toys "R" Us Inc. "HitClips(R) are a great item featuring the hottest, newest music on an ever-changing basis. We think they're great gifts and a wonderful way for kids to keep adding to their music collection."

Tiger is keeping the line fresh and exciting with new artists and innovative players. HitClips(R) features 23 out of the top 25 artists aired on Radio Disney's top 30 countdown. Kids can collect new hits from Britney Spears, `N Sync, Backstreet Boys, Usher, O'Town, Jump 5, Krystal, Smash Mouth, Sugar Ray and more. Other new songs coming soon are: Madonna's "Music," Enrique's "Hero," Jewel's "Standing Still," Michelle Branch's "Everywhere," Lil Romeo's "Girlies," Aaron Carter's "Oh Aaron" and more.

Kids can play their favorite HitClips(R) micro music chips on a variety of new players:

New HitClips(R)Personal Players - Two new looks: Oval and Round shaped Players. Includes one Micro Music Chip. Ages 5 & up; Suggested retail: $7.99; Available: Now

New HitClips(R)Rockin Micro Boomboxes - Our tried and true design is spiced it up with new colors and patterns...translucent blue speckled with silver stars and a cool translucent purple. One Micro Music Chip included. Ages 5 & up; Suggested retail: $9.99; Available: Now

HitClips(R)Pen - A real pen with a HitClips(R)player built in! Includes a Micro Music Chip for instant audio. It's a convenient compact design with a retractable earbud for private listening. Ages 5 & up; Suggested retail: $14.99; Available: Now

Coming soon:

HitClips(R) Video Jockey(TM) - Puts you in the director's chair! Create a short music "video" that plays in time on the built-in LCD screen with any Micro Music Chip! LCD screen features exciting graphics. Select different animations and create your own video or have the HitClips Video Jockey create a video for you. Includes a music chip. Ages 5 & up; Suggested retail: $14.99-$17.99; Available: April 2002.

HitClips(R)Carabiner-Style Clip - Carabiner style clips are all the rage! This is a hip carabiner style clip with a HitClips(R)music player built-in. Use an earphone or listen through the built-in speaker. Choose from two colors: green or blue. Includes one Micro Music Chip. Ages 5 & up; Suggested retail: $9.99; Available: August 2002.

HitClips(R)Earbud Player - Styled to look like the futuristic designs coming out of Japan, this player comfortably fits on your ear. Plays all HitClips(R)Micro Music Chips. Includes a Micro Music Chip. Ages 5 & up; Suggested retail: $7.99; Available: June 2002.

HitClips(R)Sports Boombox - Whether going to the beach or a Super Soaker(R)party, now you can take your micro music with you! This HitClips(R)Boombox features cool yellow and black sports styling. Water-resistant design allows for fun water related outdoor activities. Includes a Micro Music Chip. Ages 5 & up; Approximate retail: $12.99. Available: June 2002.

Individual HitClips(R)Micro Music Chips - $3.99- $4.99

Also, hitting retail shelves this summer is Tiger's KidClips(TM) Disney Tunes. Tiger has taken its HitClips(R) technology and created a new brand for preschoolers. This is a wonderful interchangeable music system featuring classic Disney music.

Kids can recreate the magic of Disney's The Little Mermaid, Beauty & the Beast, The Lion King, Jungle Book, Sleeping Beauty and more at home. Tiger's KidClips(TM) Disney Tunes combines the breadth of the Disney music library with enchanting hardware. Each KidClips(TM) Disney Tunes Music Chips contains a 60-second edit of a Disney classic tune that is played on adorable, easy to use players.

KidClips(TM) Disney Tunes Basic Player - Sculpted to look like a retro-radio, has a chunky handle, which is perfect for preschoolers on-the-go. Includes one music chip. Ages 3 & up; Suggested retail: $9.99.

KidClips(TM) Disney Tunes Deluxe Player - Sculpted to look like a jukebox, it's a great desktop player for private listening or for sharing music with friends! Includes one music chip. Ages 3 & up; Suggested retail: $14.99.

KidClips(TM) Disney Tunes Music Chips - Classic Disney songs such as "Hakuna Matata" and "Under the Sea" will be part of a lineup of thirty 60-second music chips. Each assortment includes three music chips. The oversized music chips are perfect for small hands. Ages 3 & up; Suggested retail: $14.99.

Tiger Electronics, a division of Hasbro, Inc. is a leader in providing technology-driven entertainment and lifestyle products for the whole family. Tiger's brands, products and licensed properties include Furby(R), Shelby(TM), Poo-Chi(TM), Robo-Chi(TM), HitClips(R), BattleBots(R), Who Wants To Be A Millionaire(TM), Wheel of Fortune(TM), Jeopardy!(TM), Star Wars(TM), Bob the Builder(TM), Stuart Little 2(TM) and many more. Tiger Electronics - Where Technology Comes to Play(TM).

Hasbro (NYSE:HAS) is a worldwide leader in children's and family leisure time entertainment products and services, including the design, manufacture and marketing of games and toys ranging from traditional to high-tech. Both internationally and in the U.S., its PLAYSKOOL, TONKA, MILTON BRADLEY, PARKER BROTHERS, TIGER, and WIZARDS OF THE COAST brands and products provide the highest quality and most recognizable play experiences in the world.

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