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The National Association for Printing Leadership: The compensation game: Same players on a...

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Replacing lost business and adding 10 percent in new business each year is a tall order for an experienced print sales rep and a major miracle for a new one. Keeping salespeople motivated about prospecting

for new accounts is key. Historically, an effective sales compensation package has proved essential to doing so. No issue in sales personnel compensation is more important than how to compensate. Should compensation be commission based, salary based or some combination of the two? This chart summarizes the compensation methods used by participants in the most recent version of NAPL's Special Report vol. 18, #2: Compensating Your Sales Personnel.

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