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In The News

• Big Idea Productions has signed with EMI Christian Music Group's Chordant Distribution to take the next release from its 3-2-1 Penguins! series to the Christian Booksellers Assn. retail market. The new video, The Amazing Carnival of Complaining, is due Nov. 16. Sources say future Penguins releases

will likely be through Chordant, while Big Idea's Veggie Tales series—and the first two Penguins installments—will remain with Word Distribution, a division of Gaylord-owned Word Entertainment.



• Top 40 Marketing Services, a division of Nashville-based Lord & Michaels Entertainment, has formed an alliance with Pennell & Associates, a Florida-based advertising agency. Top 40 Marketing was launched in August by Lord & Michaels founder Rob Michaels to target gatekeepers in the top 40 retail markets. The addition of Pennell & Associates will broaden the company's services to include media-buying services, interactive Web site design, and translation and marketing services for the Spanish-speaking consumer base in the U.S. and Latin America.

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